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Public Webinar: Introduction to Data Visualization for Research and Evaluation

November 12, 2014 @ 2:00 pm - 3:00 pm

| $40
Public Webinar

Have you ever emailed a report to a client and wondered whether they even read about the results? Have you tried sharing results during in-person meetings only to watch their eyes glaze over? If so, this workshop is for you. As data becomes easier and cheaper to collect, the sheer volume of information available to us (and to our clients) can become overwhelming. Visualizing data through charts, graphs, and diagrams is one strategy for delivering bite-sized information that stakeholders can understand at a glance and retain for the long run.

During this 60-minute webinar, we’ll discuss how to select appropriate chart types; emphasize key findings with color; and take the guesswork out of your graphs through titles, subtitles, and annotations. We’ll focus on researcher-specific considerations: designing with stakeholders’ information needs front and center, using readily available software like Microsoft Excel, and thinking through a dozen chart types—dot plots, small multiples, heat maps, and more—that can be applied to the social sciences. We’ll conclude with strategies for sharing visualizations through videos, handouts, slidedocs, social media, and dashboards. You’ll leave with the critical thinking skills and technical prowess needed to create visualizations faster and easier than you ever thought was possible.

Webinar Objectives

After the webinar, participants will be able to:

  • Describe recent trends in data visualization;
  • Explore preliminary patterns by sketching charts by hand and via sparklines and conditional formatting in Excel;
  • Weigh the pros and cons of presenting data through various chart types (e.g., clustered bar charts versus dot plots);
  • Reduce chart clutter by adjusting borders, grid lines, and tick marks;
  • Emphasize key findings with color;
  • Write titles, subtitles, and annotations that summarize desired takeaway messages;
  • Review drafts of visualizations that were created by you or one of your colleagues; and
  • Identify which communications mode(s) are best for sharing charts (e.g., reports, handouts, presentations, etc.).

 Target Audience

Social scientists who are relatively new to data visualization. This is a 101-level introduction to data visualization best practices.

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Purchase the Recording and Accompanying Materials

This webinar has finished, but you can still purchase the recording and accompanying materials. Contact me.


November 12, 2014
2:00 pm - 3:00 pm
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Ann K. Emery

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